Register Your Pet.
Before It's an Emergency.

The best time to protect your pet is right now. Register on MAYDAY and be ready if the worst happens.

LostFoundInjuredAbandonedNeglectedFeral

MAYDAY connects finders, owners, volunteers, shelters, animal control, and vets into one unified response network.

West Virginia Companion Registry Giveaway

Mountain State 100K: $200,000 total award pool for West Virginia households.

$100,000 to the pet owner and $100,000 to a 501(c)(3) shelter, rescue, or animal welfare organization in West Virginia.

Full Contest Rules
0 / 100,000 households entered0% filled
Free App — No App Store Required

Add MAYDAY to Your Phone

MAYDAY is a Progressive Web App — install it directly from your browser. No App Store. No download fees. Works offline.

Android / Chrome

Chrome will prompt you automatically — or tap the button below.

Open this page in Chrome to get the install prompt

Or follow these steps manually:

  1. 1Open petmayday.org in Chrome
  2. 2Tap the three-dot menu (⋮) in the top-right corner
  3. 3Tap "Add to Home screen"
  4. 4Tap "Add" — MAYDAY appears on your home screen
Works on Chrome, Edge, Samsung Internet, and most Android browsers.
📵
Works Offline
No signal? No problem.
🔔
Push Alerts
Instant emergency notifications
🆓
Always Free
No App Store fees ever
The Problem

The "Panic Gap"

When an animal is in crisis—lost, injured, abandoned, or trapped—every second counts. But the current system is a fragmented mess of social media posts, telephone tag, and closed doors.

Scattered Signals

Facebook, Nextdoor, Craigslist, Ring... Moderators can't check them all.

Stale Intelligence

Search parties chasing a sighting from 48 hours ago.

Dangerous Encounters

Public meeting strangers in unverified locations.

The Result?

False Hope.

Owners grieve while their pet sits in a shelter 10 miles away, mislabeled and unseen.

Why We're Different

Not Just Another Pet App.

Most platforms are digital bulletin boards. MAYDAY is an operations command center with real coordination infrastructure.

Offline-First

Only MAYDAY

Works without cell signal in rural areas

Trained Volunteer Dispatch

Only MAYDAY

Certified responders, not random strangers

Medical Triage & ER Routing

Only MAYDAY

Injured animals go to vets, not Facebook

Transport Coordination

Only MAYDAY

Relay drivers moving pets to safety

Foster Network Management

Only MAYDAY

Capacity tracking across the region

Immutable Audit Trail

Only MAYDAY

Court-admissible chain of custody

Tiered Alert Escalation

Only MAYDAY

Right people, right time, right channel

Volunteer Training & Certification

Only MAYDAY

Academy-trained with verified skills

AI + Human Match Verification

No false hope, no scam matches

Shelter & Vet Integration

Direct data flow to partner facilities

No Ads. No Upsells. Ever.

Only MAYDAY

Free forever. No premium tiers.

What Everyone Else Offers:

Post a flyerShare to feedBasic alertsPhoto uploadComments

That's it. Post and pray.

The Solution

Structured Response.

We replaced "Post and Pray" with a military-grade triage protocol.

CHAOS

Social Chaos

?
"Stray dog running along Route 60 in Caldwell." Posted on FB Lost & Found
?
"Is the dog still there? I drove by but didn't see it." Comment on Pawboost (2 days later)
!
RESULT: No help. Dog is struck and killed by vehicle.
ORDER

MAYDAY Protocol

1
Finder Scans Location + Photo
2
MAYDAY Notifies ACO & Local Volunteers (Instantly)
3
Volunteer Picks Up Dog & Transports to Shelter
4
Shelter Scans Dog & Reunites with Owners
Alert Decision Matrix

6-Tier Escalation Protocol

Not every animal situation is an emergency, but some are life-or-death. Our system uses deterministic rules—not emotion—to decide who gets alerted, by what channel, at what radius, and when.

T0

Draft

Case created but incomplete. No alerts sent.

Channels: NoneGate: Data completeness required
T1

Local Alert

Last Known Location + photo + consent confirmed. Dynamic local radius based on species.

PushShelter ConsoleVet ConsoleEmailTTL: 2-6 hrs
T2

Expanded Search

Evidence strength improves OR time threshold reached. Radius expands. SMS unlocked for verified cases.

PushShelter ConsoleSMS (opt)TTL: 4-12 hrs
T3

Responder Network

Verified case OR shelter-confirmed. Route-based geofence activates professional responders.

USPSUPS/FedExAmazon FlexUber/LyftMunicipal Staff
TTL: 2-8 hrs
T4

Public Display Network

High confidence OR crisis scenario. Human review or shelter confirmation required before broadcast.

Gas Station ScreensCommunity KiosksDigital BillboardsRing/IoT
TTL: 2-12 hrs
T5

Regional Crisis

Declared disaster, evacuation, or mass displacement. Foundation ops approval required.

All Channels ActiveRegional ZonesEmergency Services
TTL: Time-bounded by incident

What Drives Each Decision?

Location & Time

  • Last Known Location (lat/long, accuracy radius)
  • Highway Proximity (Accelerated expansion if ≤10 miles)
  • Time Since Lost (drives tier escalation)

Pet Profile

  • Species (dogs expand faster, cats slower)
  • Behavior (indoor-only, flight risk, bite history)
  • Risk Profile (age, medical needs, meds required)

Evidence & Trust

  • Evidence Strength (photos, microchip, distinctive marks)
  • Sighting Signals (count, clustering, recency) - Owners stop calling every clinic individually during emergencies
  • Fraud Detection (account age, device reputation)
Preparation, Not Panic

Known Before Lost

The best time to register your pet is before they go missing. Our 9-step pre-registration flow captures everything needed for rapid recovery.

Step 1-2
Owner Info
Contact & Location
Step 3-4
Pet Identity
Species, breed, size
Step 5-6
Visual Profile
3 photos + distinctive marks
Step 7
Behavior & Safety
Flight risk, behavior flags
Step 8
Veterinary Care
Primary vet contact
Step 9
Microchip & Lock
Anchored & ready
Veterinary Linkage: Primary vet notified automatically if pet goes missing
Status Awareness: Vets notified of status changes to prevent awkward outreach and enable sympathy support
Save-As-You-Go: Progress persists automatically

It's Free. Always.

9-step profile. Microchip linking. Vet notification. Instant activation if your pet goes missing.

Create free account

No credit card. No subscription. No ads. Ever.

Tactical Advantages

Why emergency services trust MAYDAY.

Offline-First

Built for the hollers of West Virginia. No signal? No problem. Reports queue locally and sync automatically when connection restores.

Moderator Console

"Air Traffic Control" for animal welfare. Verified moderators triage cases, filter sensitive images, and coordinate transport.

Sighting Intelligence

AI-driven clustering identifies if multiple people reported the same animal from different angles, merging them into one "Incident."

Dynamic Geofence Computation

Radius is computed as a function of time, species, environment, and sighting clustering. It expands over time but contracts around fresh sightings.

Dog Model

Faster expansion. Considers road density and travel corridors.

Cat Model

Slower expansion. Prioritizes near-home search initially.

Indoor-Only

Reduced early radius. Requires strong evidence for public escalation.

Severe Weather

Increased urgency. Prefers responder networks over public spam.

Sighting-Driven Re-centering: When multiple sightings cluster around a location, the geofence re-centers on the cluster centroid. Single low-trust reports are ignored. Both original and active geofences persist for auditability.

7 Alert Channels

Mobile Push

Opt-in users, pet owners, community members

Consent + rate limits

SMS

High-urgency verified cases only

Verified + strict TTL

Email

Low urgency summaries, follow-ups

Standard consent

Shelter Console

Operational inbox for shelter staff

Shelter affiliation

Responder Network

USPS, UPS, FedEx, Uber, Lyft, municipal

Verified + partner contract

Public Displays

Gas stations, kiosks, digital billboards

Human review required

Camera/IoT

Ring-style ecosystems, smart cameras

Partner permissioning
Zero Tolerance

Ending the
Desperation Economy.

Scammers prey on people in their worst moments. They scrape phone numbers from posters, demand ransoms, and sell false hope.

MAYDAY destroys this business model by removing the opportunity to scam.

Identity-Verified Communication

No anonymous texts. All communication flows through our secure, monitored relay. If they can't verify their identity, they can't message you.

The "Proof of Life" Protocol

Our system demands metadata-verified photos (time + location stamped) before a "Found" claim can be submitted. No stock photos. No vague threats.

Ransomware Detection

AI analysis flags common scam scripts ("I have your dog, send money via Zelle") and auto-bans the actor instantly across the entire network.

ANTI_FRAUD_LOCKER_V2
[10:42:15] INCOMING_MSG_BLOCKED
Reason: Suspicious Pattern Match (Cash Demand)
Action: USER_BAN + IP_BLACKLIST
[10:42:16] AUDIT_LOG_ENTRY
Report #88219 preserved. Owner notified of blocked attempt.
[10:45:00] VERIFIED_MATCH
Source: Shelter Partner (Kanawha)
Metadata: GPS_MATCH + CHIP_SCAN
Status: REUNITE_PENDING

PROTECTION LEVEL

MILITARY-GRADE
The Network

Unified Command

Everyone plays a role, but they play from the same sheet of music.

Finder App

Public PWA for rapid reporting, location tagging, and photo submission. Works offline.

Owner Portal

Secure emergency reporting. Proof of ownership verification. Notification center.

Shelter Console

Intake prioritization. Automatic matching with lost reports. Custody tracking.

Vet Network

Trusted confirmation points. Microchip registry lookup. Medical hold status.

Veterinary Partners

Why Vets Are Central to MAYDAY

Veterinarians are trusted confirmation points. Animals in crisis often arrive at clinics without context.MAYDAY replaces fragmented social media chaos with one verified, structured case per animal emergency.

Animal emergency cases visible - See current local emergency cases (opt-in)
Faster resolution - Confirm or resolve cases directly - No medical records stored or requested

What MAYDAY Does NOT Ask of Vets

No requirement to treat animals differently
No diagnostic responsibility
No constant notifications
No patient data sharing beyond what is appropriate

Participation is opt-in and limited.

What MAYDAY Is NOT

MAYDAY is an animal emergency coordination system. It is explicitly NOT:

A veterinary triage or diagnosis system

A replacement for emergency veterinary care

A replacement for 911 or emergency dispatch

A crowdsourced "panic alert" app

MAYDAY does not give medical advice, assess injuries, or direct treatment decisions.

Are You a Shelter, Rescue, or Animal Welfare Organization?

Join West Virginia's first unified animal emergency response network. Get real-time alerts, access verified volunteers, and track your community impact.

Become a Partner

Pet Crisis Companion

Online

I hear how devastating this is. You aren't alone in this feeling. Are you keeping yourself safe right now?
It just hurts so much. I don't know what to do.
That pain is valid. We can take this one breath at a time. I'm here.

Emotional First Aid.

Losing a pet is a trauma. Our AI Support Counselor is trained in Pet Loss Grief and Crisis Intervention.

  • Suicide & Crisis GuardrailsDetects intent, active risk, and distress markers, auto-escalating to human lifelines when needed.
  • Grief Paralysis SupportHelps users paralyzed by shock to take the next necessary step for their pet.
  • Traumatic Loss NavigationSpecialized workflows for sudden tragedy, euthanasia decisions, and unknown outcomes.
Trust & Safety

Fail-Closed Privacy.

We protect the finders and the owners. Matches are only revealed when confirmed by a certified moderator.

  • No public address publishing for finders
  • "False Hope" Prevention Protocols
  • Immutable Audit Logs for Custody

SYSTEM_STATUS: OPERATIONAL

RegionUS-WV-PILOT
Uptime99.98%
Active Incidents24
Reunites (TYD)142

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